Let's talk about product labeling and presenting ingredients on your websites and online stores. The vast majority of witchcraft related products do not tell you whats in them or they only partially list the ingredients citing them as "propriety blends" of herbs and essential oils. I come from the professional aromatherapy, perfuming, and herbalism field where there are very specific FDA regulations in how you list the ingredients of the products. I had an experience at an event last year with a fellow crafter that really frustrated me. I asked a question about their liquid potions that were meant to be ingested. They wouldn’t even tell me the base liquid and did the zipper lips gesture that it was secret, which really put me off. I’m not trying to steal your products, I just want to know if they are safe to consume. I always put a complete list of ingredients for my products on my website, online stores, and on the product labels. Transparency is very important to me. In this day and age, there are very few "secret" recipes and formulations out there. If you Google any recipe" you are going to find various ingredient lists that will help you guide your way. I am open about the ingredients that I use, so that my customers can be well-informed. As a business owner and product designer, my customers safety has to come first. *Excerpts from my blog post on the subject: https://www.belladonnasbotanicals.com/blog/your-witchy-products-whats-in-them
